SIGNAL LIVE

We turn noise into traffic. We turn traffic into revenue.

A growth studio for operators who actually ship. Traffic acquisition, conversion architecture, ad ops, and growth analytics — built, shipped, and run end-to-end. Senior on every call. No agency overhead. No account managers. No 30-page decks.

Studio of one Built in Dublin Shipping since 2023
The pitch, in one breath

Most ad agencies sell hours. We don't.
We sell traffic systems — built, shipped, and run end-to-end. We write the copy, build the pages, buy the media, automate the grunt work, and tune the machine until the numbers move. Then we do it again. Small on purpose. Senior by default. Unreasonably fast.

0

Clicks driven across paid social, Reddit, native, and programmatic channels

Updated 04.2026

$0

In ad spend managed across multi-channel campaigns

Lifetime

<0

From brief to first live deliverable. Weekends count when it matters.

Standard SLA

Partnered with teams scaling to 10M+ users across AI, SaaS, and digital entertainment

Previously atTikTok CrakRevenue Moonactive Series B AI companion app Performance ad network · EU Consumer SaaS · Series A Previously atTikTok CrakRevenue Moonactive Series B AI companion app Performance ad network · EU Consumer SaaS · Series A

Four machines we build and run.

We don't sell hours. We sell pipelines, pages, and ops. Each one is productised, repeatable, and stress-tested before it ever touches a partner account.

01

Signal Acquisition

Paid social · Reddit · native · programmatic

Not impressions. Buying intent. We go where your audience actually spends time and build the pipeline to pull them through.

  • Multi-channel acquisition stack
  • Reddit + native specialism (rare combo)
  • Creative testing at velocity
  • Attribution that survives iOS + cookie death
02

Conversion Architecture

Landing stacks · funnels · page systems

Pages that earn their URL. We ship vibe-coded, framework-free, conversion-tuned landing systems. Days, not quarters.

  • First page live in under 48 hours
  • Cloudflare Pages, zero-bloat stack
  • A/B infrastructure baked in
  • Every page you own when we're done
03

Ad Autopilot

Creative ops · bid automation · budget reallocation

We kill the losers faster than you would. Monitoring, reporting, and optimisation systems that run while you sleep.

  • Automated creative rotation
  • Budget reallocation daily, not weekly
  • Telegram + Slack alerts for anomalies
  • Dashboards you can actually read
04

Growth Analytics

Attribution · dashboards · data stack

Numbers that mean something. We build the measurement layer that tells you what's actually working — not what the ad platform wants you to see.

  • Server-side attribution (iOS + cookie-proof)
  • Unified reporting across channels
  • Cohort + LTV tracking baked in
  • Dashboards senior stakeholders will read

Receipts, not decks.

Some names anonymised under NDA. Metrics are real. Approaches are transferable.

AI Companion · Series B · 2025
3.2M clicks in 90 days

CPA down 34% · Spend scaled 4.1× · Creative rotation velocity tripled

Challenge: Needed to scale paid traffic without blowing up CPA on a thin margin. Approach: Rebuilt the acquisition stack from zero across Reddit and native, layered creative automation, killed underperforming segments daily. Result: Pipeline runs itself at 4× the volume.

Ad Network · Perf. Marketing · 2025
$780k spend, ROAS 4.7×

Insertion orders executed · Creative ops end-to-end · Weekly reporting loop

Challenge: Scale an existing campaign into new geos without dropping ROAS. Approach: Ran full insertion-order ops — media buying, creative, reporting, optimisation — as a single pipeline. Result: 4.7× ROAS held across three geos and $780k budget.

Consumer SaaS · Series A · 2024
2M+ clicks, ROAS 3.8×

Full-funnel rebuild · Attribution stack overhaul · Payback cut 9mo → 4mo

Challenge: Growth stalled, attribution broken, couldn't tell which channels actually paid back. Approach: Rebuilt attribution server-side, killed 40% of spend on under-performing cohorts, doubled down on the three channels that actually converted. Result: 2M+ clicks in the following year, ROAS stabilised at 3.8×, payback period cut nearly in half.

Four moves. Done in order.

No 30-page proposals. No 6-week discovery phases. We audit, we build, we tune, we scale. You stay in the loop the whole way.

Three ways in. One way we work.

Productised scopes. Time-boxed. Pick the one that fits the moment; we flex from there. Pricing is scoped on the call so it matches the engagement — no surprises, no bloat.

Signal Audit
Diagnostic · one week
Scope on request fixed-fee · scoped on call

A written audit of your traffic, pages, and ad stack. Prioritised action list. We don't sell anything you don't need.

  • Traffic channel audit + opportunities
  • Landing page + funnel teardown
  • Ad account health review
  • 90-day action plan, ranked by impact
  • 60-min walk-through call
Delivered in 7 days
Start this engagement →
Growth Partner
Ongoing · monthly
Scope on request monthly retainer · scoped on call

Full studio access. We run the machine. You review the numbers, not the messages.

  • Active management across all four systems
  • Weekly reporting + strategy call
  • New landing page every 30 days
  • Creative + campaign iterations on tap
  • Slack channel, monthly rolling cancel
Open-ended. Cancel monthly.
Start this engagement →
Michael Mares, founder of Feral Signal

The signal is one person. On purpose.

Formerly at TikTok on the Global Business Solutions team (North America Monetization). Over a decade shipping performance marketing systems, most recently across AI and consumer SaaS. Feral Signal is solo by design — senior on every call, zero handoffs, no account managers relaying notes you already sent me. I've managed $2M+ in ad spend and driven results for platforms with millions of users. I stay small so every project gets founder-level attention. Not because I can't scale. Because that's how the best work gets shipped.

Formerly @ TikTok · GBS 10+ yrs in performance Dublin · EU-based GDPR-aware · NDA default MSA-ready
$2M+
Ad spend managed
10M+
Users touched
<48h
First deliverable
EU
GDPR + NDA default
Book the founder

Small team. Enterprise rigour.

What "senior-only, zero-handoff" actually means when your procurement team reviews the MSA.

01

Data & privacy

NDA by default. GDPR-aligned processes. SOC-ready operations. Your data stays yours — we process, we don't retain.

02

Scale

Systems built to handle 10M+ impressions per month. $2M+ in multi-channel ad spend managed without dropping a number.

03

Communication

Dedicated Slack channel. Weekly reporting dashboards you actually read. No account managers relaying notes you already sent.

04

Speed

First deliverable in under 48 hours. Startup velocity, enterprise rigour. MSAs reviewed and countersigned inside a week.

Got a growth problem? Let's see it.

Tell us what you're trying to grow and where you're stuck. If we can help, we'll say so. If we can't, we'll tell you that too — and recommend someone who can.

We reply to serious inquiries within 24 hours. Weekends count when it matters.
Schedule a discovery call

Or email hello@feralsignal.com

Signal locked.

We'll reply within 24 hours. If it's urgent, book the call instead.

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